VP - Marketing (India) -

Job Description	We’re looking for an incredibly talented, dedicated and passionate marketing leader to help drive several important marketing programs that will support our growth in the months and years ahead. The VP of Marketing will build and manage a team of marketing professionals in our Bangalore office and will oversee several key components of the marketing function, including website and online community development, product marketing initiatives and product launches, marketing campaigns and online lead generation, and marketing automation. Responsibilities: • Build and manage a highly effective team of marketing professionals with varying levels of experience • Oversee production and maintenance of all corporate website properties • Manage content creation for collateral, public relations initiatives, • Identify and implement effective online lead generation programs and drive to successful completion • Oversee search engine marketing (SEM) and search engine optimization (SEO) function to increase quality lead volume and decrease costs • Oversee deployment of all email marketing campaigns leveraging the Eloqua marketing automation platform • Build a world-class list-building and data cleaning team to enable better segmentation capabilities and to empower the sales team to make more effective calls • Manage a variety of marketing related vendors • Serve as main liaison between India office and Northern America office
Desired Profile	Qualifications • 15+ years of marketing executive experience in the software industry. B2B experience is a plus. • 10+ years of staff management experience • Strong team building & leadership skills • Strong communication & interpersonal skills • Exceptional organization skills • Track record of delivering business results through marketing programs • Strong experience with online marketing (e.g., search engine marketing, display advertising, social media, etc.) and e-mail marketing (e.g., list building, email campaigns) • Strong vendor management experience • Exposure/experience of handling global markets • SaaS or Cloud industry experience • MBA ideal, but not required
Experience	15 - 20 Years
Industry Type	IT-Software/ Software Services
Role	Head/VP/GM-Mktg
Functional Area	Marketing, Advertising, MR, PR
Education	UG - Any Graduate - Any Specialization PG - Any PG Course - Any Specialization,Post Graduation Not Required
Location	Bengaluru/Bangalore
Keywords	email marketing, marketing campaigns, online marketing, SEO, SEM, PPC, conversion, demand generation, lead generation, marketing automation, list building, lead scoring, Eloqua, CRM, salesforce.com, B2B, SMB, Enterprise marketing
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